Sherwin-Williams names Poised Taupe as Color of the Year for 2017

2017 Color of the Year Poised Taupe (image courtesy of Sherwin-Williams)

2017 Color of the Year Poised Taupe (image courtesy of Sherwin-Williams)

Wondering what colors our homes will feature in the coming year? Sherwin-Williams has just announced Poised Taupe (SW 6039) as its 2017 Color of the Year. A modern take on a timeless classic, Poised Taupe signals a new direction in society’s ever-growing thirst for beautiful neutrals that bring warm and cool tones together to create one irresistibly versatile color.

“Poised Taupe celebrates everything people love about cool gray as a neutral, and also brings in the warmth of brown, taking a color to an entirely new level. Not cool or warm, nor gray or brown, Poised Taupe is a weathered, woodsy neutral bringing a sense of coziness and harmony that people are seeking,” says Sue Wadden, director of color marketing for Sherwin-Williams.

The Sherwin-Williams team says that neutrals are beginning a transition from the monochrome gray of the past five years to a more complex taupe and brown. In a recent homeowner survey conducted by Sherwin-Williams, nearly 40 percent of the respondents agree that they would like to incorporate warmer neutrals, such as warm grays, taupes or beiges, into their home décor. Additionally, more than two in five people identified taupe as a timeless neutral they would choose. With its cool-yet-warm vibe, Poised Taupe is an ideal backdrop for a wide range of color combinations, from pastels to brights to jewels.

For more information on the new Color of the Year from Sherwin-Williams, visit SWcoty.com.